How We Rate Sound

Understanding Our 7-Trait Speaker Sound Scoring System

You’ll notice that in many of our speaker reviews, we assign something called a sound profile — a quick way to describe the kind of listening experience you can expect. This isn’t just marketing fluff. Behind that profile is a consistent, hands-on scoring system that we apply to every speaker we test.

We created a custom 7-trait sound rating system to give you a clearer picture of how a speaker actually sounds. Not how loud it gets, how waterproof it is, or how many hours it lasts — but what it feels like to listen to.

Whether you’re after something warm and cozy for vocals or a bass cannon for your next backyard blowout, this system helps you zero in on the sound that fits you best. Here’s how it works.

Why We Built This System

Specs like “20W drivers” or “50Hz–20kHz frequency response” don’t tell the full story. What really matters is how those specs translate to what you hear. Is the sound clear or muddy? Do vocals shine or get buried? Does the bass hit hard or just buzz?

By breaking sound down into seven core characteristics, we can give you a clearer, more consistent view of each speaker’s sonic strengths — and help you find the one that actually fits your style.

The 7 Sound Traits We Score

Each speaker we review gets a score from 1 to 10 in the following categories. A score of 5 is average or neutral — higher scores represent standout performance in that area, and lower scores reflect noticeable shortcomings or trade-offs.

1. Warmth

Refers to the fullness or richness of the sound, especially in the low-mid and bass regions. Warm speakers feel cozy and smooth — but too much can feel bloated.

  • High = rich, full-bodied
  • Low = thin or clinical

2. Clarity

Measures how crisp and clean the audio sounds — especially vocals and high-frequency detail.

  • High = articulate and revealing
  • Low = muddy or veiled

3. Balance

Assesses whether the bass, mids, and treble are in proportion.

  • High = even, versatile tuning
  • Low = obvious frequency boosts or holes

4. Bass Depth

Goes beyond loudness — this is about how low and clean the bass reaches.

  • High = deep, resonant low-end
  • Low = shallow or one-note bass

5. Treble Smoothness

Evaluates how refined the highs sound — not too sharp, not too dull.

  • High = airy, pleasant
  • Low = harsh or fatiguing

6. Soundstage

Captures how wide and immersive the sound feels. Even mono speakers can feel expansive with smart design.

  • High = wide and open
  • Low = narrow or boxy

7. Dynamic Range

Looks at how well the speaker handles contrast — from quiet to loud, and from subtle to slamming.

  • High = punchy and expressive
  • Low = flat or compressed

Bringing The Numbers to Life

Scoring a speaker across seven traits is helpful — but sometimes it’s easier to see the sound. That’s where our radar chart comes in. It gives you a quick visual snapshot of a speaker’s sonic personality: what it emphasizes, where it holds back, and how it compares to others. Below is a sample chart (for the JBL Flip 6) to show how we translate sound trait scores into something more intuitive at a glance.

From Traits to Profiles: What Kind of Sound Do You Want?

Once we’ve scored a speaker across all seven traits, we use that data to assign it a sound profile — a quick snapshot of the speaker’s overall vibe.

These profiles help you figure out what kind of listener you are, and which sound personality suits you best.

Positive Sound Profiles

These profiles reflect well-tuned speakers with distinct personalities that suit different musical preferences or listening environments.

Balanced All-Rounder

Scores moderately across all traits. Works well for most genres and users. Clean, clear, and adaptable — no big weaknesses.

Deep & Bass-Heavy

Strong warmth, deep bass, and big dynamics. Great for parties, outdoor use, and bass lovers. Not shy about its low-end presence.

Warm & Rich

Full-bodied mids, smooth highs, and comforting tone. Ideal for jazz, soul, or laid-back listening. Music feels lush and musical.

Crisp & Analytical

Detail-focused and clear, with less emphasis on warmth. Perfect for acoustic, instrumental, and critical listening.

Bright & Detailed

Emphasizes treble and vocal presence. Can sound sparkly and lively — but risks harshness if not well-controlled.

Cautionary Sound Profiles

Not every speaker deserves a flattering label. When a product underperforms across multiple traits, we flag it with one of these negative profiles to help you steer clear — or at least know what you’re getting into.

Muddy & Muffled

This speaker leans heavily into warmth — but at the expense of clarity and definition. Vocals sound veiled, the bass is boomy rather than deep, and the overall mix feels congested. Best avoided if you care about detail or balance.

Harsh & Hollow

Thin mids, boosted highs, and a general lack of warmth give this speaker a sharp, brittle sound. Sibilance is often a problem, and music feels cold and fatiguing. It may seem “loud,” but rarely in a good way.

Flat & Lifeless

Technically balanced but emotionally dull. The sound lacks energy, punch, and excitement. There’s no real dynamic contrast or low-end drive, making music feel more like background noise than something to engage with.

Why These 7 Traits — and What We Left Out

You might be wondering: What about loudness? Or distortion? Or EQ flexibility? Good questions.

We chose these seven traits because they reflect the core listening experience — the part you actually hear and feel, regardless of features or specs. They’re clear, useful, and consistent across price points and speaker types.

Here are a few things we left out — and why:

  • Loudness / Max SPL: We cover this separately. Loud doesn’t always mean good — especially if the sound quality falls apart at top volume.
  • Distortion: Technically important, but hard to score consistently without lab-grade tools. Poor clarity or treble harshness often capture the same issue.
  • EQ Customization: A valuable feature, but not a sound trait. We address this in the app/connectivity section of our reviews.
  • Latency / A/V Sync: Critical for video, but not part of how a speaker sounds when playing music.
  • Software Features / App Support: Also crucial — but outside the scope of pure sound scoring.

The goal here is to help you understand a speaker’s natural sonic signature, not to rate every single feature.

Is It Subjective? Yes — But Grounded

Sound will always involve a degree of personal preference. Some listeners love rich, bass-heavy tuning, while others prefer bright detail or analytical precision. We fully acknowledge that subjectivity plays a role. That said, our scoring system isn’t based on whims or casual impressions.

Every rating is grounded in hands-on listening across multiple genres, informed by frequency response data where available, and calibrated against other speakers in the same price and performance category. We’ve reviewed hundreds of Bluetooth speakers, and over time, patterns emerge.

By applying the same criteria consistently across models, we’re able to offer a level of objectivity that still respects individual taste — helping you make smarter, more confident choices.

Final Thought: Helping You Hear Before You Buy

Most speaker reviews tell you what a speaker does. We want to tell you how it actually sounds.

Our 7-trait sound rating system bridges the gap between vague specs and real-world listening — helping you buy with your ears, even when you can’t audition in person.

Look for these sound trait scores and profiles in every speaker review we publish. And if you’re chasing a specific type of sound — whether it’s rich and warm, bold and bassy, or sharp and analytical — we’ve got the roadmap to help you get there.